Pfizer & Co., Inc.

Overview

  • Founded Date March 19, 1932
  • Sectors PR, Advertising & Marketing Jobs
  • Posted Jobs 0
  • Viewed 7
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Company Description

New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to release a new ‘discrete’ form of the drug that will replace the iconic – and quickly recognisable – little blue tablet.

The distinctive diamond-shaped tablets could soon be changed by a pink, rectangular ‘wafer’ that liquifies on the tongue, implying it does not need to be taken with water.

About half of males over 40 suffer erectile dysfunction in the UK and last year there was a record 4.57 million prescriptions for Viagra on the NHS.

The drug first pertained to the market in the 1990s after being invented by the American pharmaceutical business Pfizer.

It was very first established in the 1980s as a cardiovascular disease medication, but trial individuals saw it had an uncommon side impact – regular erections.

Now, Pfizer spin-off Viatris, which owns the Viagra name and brand, has gotten a trademark in the UK for the brand-new form of the drug, Viagra ODF.

Viatris has actually currently introduced the Viagra ODF in Canada and marketed it as being ‘thin and discreet’ which may be preferable for lots of clients.

The distinctive tablets – which can trigger embarrassment for some patients – has been transformed and a new dissolvable type may be readily available to Brits in the next five years. Stock image

‘Tablets are not always bearable to clients and also often the size of tablets may put patients off having them,’ Thorrun Govind, pharmacist and health expert, informed The Telegraph.

She included: ‘Some men may still be discovering the concept of having Viagr embarrassing, however I would hope that guys’s health and conversations about sexual health have proceeded given that Viagra was first developed.’

Ms Govind believes this brand-new design is a ‘positive step forward’.

The brand-new dissolvable medication is thought to likely concerned the UK imminently.

Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, informed the paper that the trademark application is a ‘great indication’ it will be offered within the next five years.

She discussed trade mark registrations can be cancelled if they are not utilized for a continuous period of 5 years or more after registration. As an outcome, it seems to launch the item within the next few years.

However, approving a hallmark would not ensure the ODF could be offered and it would have to be approved by the Medicines & Healthcare products Regulatory Agency initially.

It’s expected to cost the like the tablet variation and to be readily available in the exact same doses.

A total of 4.57 million prescriptions for sildenafil, more typically known by the brand Viagra, and other types of impotency drugs offered under the brand Cialis and Levitra, were dispensed by the health service in 2023

This comes after dodgy Viagra was discovered to be Britain’s greatest counterfeit drug after more than ₤ 6.2 countless phony blue tablet were seized by UK regulators in 2023.

More materials of the erectile dysfunction drug were found than knock-off versions of painkillers like morphine.

Health officials stated online sellers flouting regulations lagged the fake products with a lot of being imported from nations like India without a suitable licence.

Data, from UK regulator The Medicines and Healthcare products Regulatory Agency (MHRA), reveal 2.6 million dosages of sildenafil, the generic name for the medication best called Viagra, were taken in 2015.

Another half-million doses of tadalafil, another erectile dysfunction drug sold under the brand Cialis worth ₤ 1.2 million were likewise taken.

While all medications carry prospective negative effects drugs from undependable sources might either not work or bring extra ingredients or impurities like heavy metals or other drugs that could be hazardous.

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